Nielsen recently released all radio ratings for Spring 2025 (April-May-June) PPM markets. There are significant increases in listening across demographics and all time periods versus Fall 2024. It’s important to note that more tune-ins are being captured by Nielsen, thanks to lowering the threshold of what constitutes a listening occasion from five minutes within a quarter hour to three, as of the January 2025 PPM survey.
The radio formats that fared the best remained the same, with adult contemporary still topping the 25-54 battle with a 17.2 share in Spring 2025 compared to 17.3 in Fall 2024. Spanish, Urban, CHR and Rock round out the top five positions, with little change in rank from Fall 2024.
Inside Radio did, as usual, a great job of summarizing these and many more key learnings that are featured here:
